- “Kia Squares” affords gamers as much as 4 probabilities to win a brand new Kia car on the finish of every quarter on Sunday
- Enter for an opportunity to win at www.kiasquares.com. Sweepstakes begins at 12:00 a.m. ET on 2/4 and ends at 5:30 p.m. ET on 2/9
- For extra info on “Kia Squares,” try Kia America’s Instagram (@kiausa) and TikTok (@kiausa) accounts
With greater than 100 million individuals set to tune into the Large Sport, Kia America is suiting up for the launch of the “Kia Squares” game-within-a-game car sweepstakes1. As a soccer staple in residing rooms throughout the nation, entrants whose numbers on the ten-by-ten grid match the final digits of the rating on the finish of every quarter can have an opportunity to win a brand new Kia car.
From 12:00 a.m. ET on February 4, 2025 to five:30 p.m. ET on February 9, 2025, Kia’s Instagram and TikTok accounts might be directing audiences to a second-screen cell expertise at www.kiasquares.com, the place gamers can select a sq. on the sport grid anytime throughout that window. The grid’s rows and columns might be randomly assigned numbers 0-9 and every sq. will show a Kia car. The final digit of every group’s rating on the finish of every quarter will correspond to a sq. on the grid. All entrants who chosen that sq. might be entered into that quarter’s random drawing for an opportunity to win a Kia car. A complete of 4 Kia automobiles might be awarded, one after every quarter. Every winner might be awarded one of many following eight Kia automobiles, as proven on their chosen sq. (colours and choices could fluctuate): the all-electric three-row EV9 GT-Line SUV; the EV6 GT-Line; the Sportage X-Professional SUV; the Sorento X-Professional SUV; the Telluride X-Professional SUV; the K4 GT compact sedan; the K5 GT mid-size sedan; or the Carnival SX Status HEV.
“Kia Squares affords soccer followers an interactive approach to take part within the recreation and supplies not solely a enjoyable method for followers to root for his or her favourite group but additionally an opportunity to win one in every of Kia’s award-winning automobiles, together with the all-electric EV9 which is the reigning World Automobile of the Yr,” stated Russell Wager, vp, advertising, Kia America. “Kia Squares is designed to interact soccer followers on their digital gadgets and elevate the Large Sport viewing expertise.”
Chosen squares might be introduced at 4 separate instances all through the length of the sport – on the finish of every quarter based on that quarter’s rating – so the tip of each quarter of the Large Sport is an opportunity to win.
“This inventive strategy permits us to work together with followers of the sport – and followers of the Kia model – at a number of factors through the broadcast,” continued Wager. “As a substitute of being passive observers through the recreation, individuals can actively take part within the sweepstakes and have interaction with in style social media platforms – Instagram and TikTok. We’re excited to see the blitz of exercise the Kia Squares game-within-a-game expertise will generate.”
The Kia Squares sweepstakes marketing campaign will embody on-line digital and social parts together with, 15- and 6-second on-line movies: digital banner adverts; social media skins; and on-line social media advert placement on TikTok, Meta and YouTube.
[1] NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. ALL WINNERS ARE SUBJECT TO VERIFICATION OF ELIGIBILITY. Void the place prohibited by legislation. Sweepstakes open solely to authorized residents of the 50 U.S./D.C. age of majority and older. Sweepstakes begins at 12:00 a.m. ET on 2/4/25 and ends at 5:30 p.m. ET on 2/9/25. Odds of successful will rely on choosing a selected sq. that corresponds with the rating on the finish of every quarter of the sport and the whole variety of entries acquired for the relevant rating for every relevant quarter of the sport. Topic to full Official Guidelines, go to KiaSquares.com. Sponsor: Kia America, Inc., 111 Peters Canyon Highway, Irvine, CA 92606. 2024 EV6 GT-Line e-AWD, 2025 K4 GT-Line Turbo, 2025 Sportage X-Professional Status AWD, 2025 Sorento SX Status X-Professional AWD, 2025 Telluride SX Status X-Professional AWD, 2025 EV9 GT-Line e-AWD, 2025 K5 GT, and 2025 Carnival HEV SX Status proven with optionally available options. Automobiles proven for illustrative functions solely. Colours and choices could fluctuate.